Top 5 Thesis Topics on the Philippine E-Commerce Trustmark

Source: GMA News Online

Let me convince you to make this a thesis.

Imagine buying from an online seller who seemed legit. The page had thousands of followers, glowing reviews, and flashy deals. You clicked “checkout,” sent your hard-earned money, and waited. Days passed. No reply. No package. The seller vanished, leaving you helpless and furious. This is the daily reality for thousands of Filipinos who fall victim to online scams, fake sellers, and untraceable merchants.

The government thinks a digital badge will fix this. The E-Commerce Philippine Trustmark promises safety and accountability. But here’s the real problem: trust online is broken. People don’t believe what they see. Sellers fake legitimacy. Platforms look the other way. And even if you report a scam, resolution takes forever—or never happens at all. This gap between digital trust and real consumer protection is where everything is failing. It’s time to ask: will this Trustmark truly solve the problem, or is it just another empty label?

Who Can Use These Topics

This research is ideal for students and professionals pursuing the following courses or strands:

College Programs:

• Business Administration

• Entrepreneurship

• Information Technology

• Marketing Management

• Public Administration

• Consumer and Retail Management

Senior High School Strands:

• HUMSS

• GAS

• ABM

5 Thesis Topic Ideas

1.The Impact of Government-Issued Trustmarks on Consumer Confidence in Online Shopping

This study explores how digital trust badges influence the willingness of Filipino consumers to purchase from e-commerce sellers.

Target Respondents

• Online shoppers

• Verified and non-verified online sellers

2.Consumer Awareness and Perceived Security of the Philippine E-Commerce Trustmark

This examines how familiar consumers are with the Trustmark and whether it affects their perception of online shopping safety.

Target Respondents

• College students who shop online

• Working professionals engaged in e-commerce

3.The Relationship Between Trustmark Certification and Online Seller Sales Performance

This research investigates if sellers with the Trustmark gain more credibility and sales compared to those without it.

Target Respondents

• E-commerce merchants with Trustmark

• E-commerce merchants without Trustmark

4.Effectiveness of Online Dispute Resolution Platforms in Resolving Consumer Complaints

This study analyzes how accessible and efficient the DTI Online Dispute Resolution system is for consumers and sellers.

Target Respondents

• Consumers who filed online complaints

• Sellers involved in dispute resolution cases

5.Trustmark as a Competitive Advantage for Filipino Sellers in the Global Marketplace

This explores whether government-backed verification helps local sellers compete with international e-commerce platforms.

Target Respondents

• Filipino e-commerce sellers targeting global markets

• Overseas buyers of Philippine products

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