Halal Compliance Behaviors
Explore innovative research topic ideas on halal compliance and compliance behaviors. Dive into the world of halal research to understand key aspects and trends in this vital area.
QUALITATIVE RESEARCH
Realyn Manalo
5/19/20253 min read
As global consumer consciousness shifts toward ethical and religious food production, halal compliance has become a critical benchmark in the food, hospitality, and cosmetics sectors. The growing demand for halal-certified products among Muslim consumers and the rising interest in halal standards among non-Muslim markets underscore the need for transparent, enforceable, and measurable compliance practices. In regions like the Philippines and Southeast Asia, halal certification is not only a religious obligation but also a strategic economic opportunity. However, achieving and sustaining halal compliance presents complex challenges that go beyond documentation—it requires a confluence of institutional support, entrepreneurial awareness, cultural acceptance, and regulatory alignment. This study aims to bridge the research gaps by examining the underlying behavioral, structural, and contextual factors that influence halal compliance behaviors across diverse enterprise types.
Who Can Use These Topics
This research is ideal for students and professionals pursuing the following courses or strands:
College Programs:
BS in Food Technology
BS in Hotel and Restaurant Management
BS in Business Administration (Major in Marketing/Operations)
BS in Islamic Studies
BS in Public Administration
BS in Entrepreneurship
BS in Agriculture
Senior High School Strands:
Humanities and Social Sciences (HUMSS)
Accountancy, Business, and Management (ABM)
TVL - Home Economics
General Academic Strand (GAS)
Why This Topic Needs Research
To contribute meaningfully to halal integrity and inclusive business practices, the following research gaps need to be addressed:
Limited Quantification of Compliance Levels: While the study identified key themes in halal compliance, it lacked quantitative tools to track or compare compliance levels across different establishments, limiting its utility for scalable policy implementation (Chavez & Vicente, 2025).
Narrow Behavioral Models: Existing models based on the Theory of Planned Behavior have not included key predictors such as religiosity, legal consciousness, or perceived behavioral control that could better explain halal compliance intentions (Basarud-din et al., 2022).
Partial Variance in Behavioral Outcomes: Although intention-based models were tested, they explained only about 54% of halal certification behavior, indicating the need to include structural and psychological dimensions in future frameworks (Pratikto et al., 2023).
Neglected Producer-Side Behavior: Most studies focused on consumer trust and brand preferences, leaving operational practices like halal slaughtering, ingredient sourcing, and supply chain controls underexplored (Husin et al., 2024).
Overlooked External Barriers: While knowledge and positive attitudes were confirmed among Gen Z entrepreneurs, regulatory complexity and costs remain unmeasured barriers that may hinder actual halal compliance (Haryanti, 2024).
Lack of Behavioral Link to Regulatory Barriers: Fragmented regulations, high costs, and supply limitations have been acknowledged, but how these translate into specific business behaviors remains understudied (Parray & Mokhtar, 2024).
Unverified Cross-Cultural Influence of Religiosity: Religiosity has been shown to moderate halal-related behavior in Muslim-majority settings, but its consistency across secular or pluralistic societies is still untested (Rafiki et al., 2024).
Feasibility & Challenges by Target Group
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References
Basarud-din, S. K., Saad, R. A. J., & Aminullah, A. A. (2022). Malaysian halal certification: a study of compliance behavior of Muslim entrepreneurs. Global Journal Al-Thaqafah, 12(2), 46-65.
Chavez, J. V., & Vicente, M. B. (2025). Halal compliance behaviors of food and accommodation businesses in the Zamboanga Peninsula, Philippines. Multidisciplinary Science Journal, 7(5), 2025259-2025259.
Haryanti, P. (2024). Analysis Of Gen Z Entrepreneurs' Interest Towards Halal Certification. Jurnal Ilmiah Ekonomi Islam, 10(3), 3285-3290.
Husin, N. A., Omar, M., Mariyanti, E., Nasrah, R., Alqolaq, A. J., & Darus, R. M. (2024). Halal Meat Issue: How Far Does the Preferred Halal Brand Matter?. Global Journal Al-Thaqafah, 14(2), 68-77.
Parray, T. C., & Mokhtar, H. H. (2024). Analyzing Halal Certification Processes, Consumer Behavior, and Regula-tory Landscape in Batam City, Indonesia. Law and Economics, 18(1), 12-22.
Pratikto, H., Agustina, Y., & Kiranawati, T. M. (2023). The influence of various factors on MSME halal certification behavior: An analysis with intention as an intervening variable. International Journal of Professional Business Review: Int. J. Prof. Bus. Rev., 8(9), 9.
Rafiki, A., Hidayat, S. E., & Nasution, M. D. T. P. (2024). An extensive effect of religiosity on the purchasing decisions of halal products. PSU Research Review, 8(3), 898-919.