5 Timely Thesis Topics on Hotel Occupancy and Tourism Recovery

Discover 5 timely thesis topics focused on hotel occupancy and tourism recovery in the Philippines. Perfect for hospitality, tourism, and business students looking for relevant and impactful research ideas in 2025.

QUANTITATIVE AND QUALITATIVE RESEARCH

Realyn Manalo

7/8/20252 min read

Source: Hotel News Resource & Nevistas

Let me convince you to make this a thesis.

Metro Manila’s hotel occupancy hit 83.2 percent in late 2024. International arrivals climbed by 9.2 percent. Tourist receipts broke past pre-COVID numbers. On paper, everything looks perfect. Big names like Marriott, Okura, and Ascott are racing to open new rooms. The hospitality market is growing fast. But behind the glossy hotel photos and rising room rates, we need to ask. Who is really winning?

Here's what’s really wrong. The hospitality boom is being run by foreign giants. Local communities, local workers, and even local hotels are getting squeezed out. Tourism is growing, but it’s not yet inclusive. The economy is rising, but inequality is too. If we don’t study the real impact of this growth—where the money flows, who owns what, who gets left behind—we are just letting another industry grow without direction. This isn’t just a missed opportunity. It’s a mistake.


Who Can Use These Topics

This research is ideal for students and professionals pursuing the following courses or strands:

College Programs:

  • Tourism Management

  • Hospitality Management

  • Business Administration

  • Economics

  • Development Studies


Senior High School Strands:

  • HUMSS

  • GAS

  • ABM

5 Thesis Topic Ideas

1.The Effect of International Tourist Arrivals on Room Rate Pricing in Metro Manila

A study on how the increase in foreign tourists impacts hotel pricing strategies.

Target Respondents

  • Hotel revenue managers

  • Hotel owners

  • Travel agency operators

2.The Influence of Corporate Events on Hotel Occupancy

in Urban Business Districts

This explores how corporate bookings drive overall occupancy rates and off-peak performance.

Target Respondents

  • Hotel sales executives

  • Event organizers

  • Corporate travel coordinators

3.The Impact of Foreign Hotel Operators on

Local Employment Opportunities

An investigation on whether the entry of international brands helps or hurts local workers and managers.

Target Respondents

  • Hotel employees

  • Hospitality HR managers

  • Local government tourism officers

4.The Relationship Between Hotel Room Supply Growth and Tourism Sustainability in Metro Manila

Looks into whether the expansion of hotel capacity is keeping pace with sustainable tourism goals.

Target Respondents

  • Urban planners

  • Hotel developers

  • Environmental tourism officers

5.The Effect of Hotel Price Increases on Local Tourist Behavior

in NCR

Examines how rising rates affect the ability of locals to access leisure or staycation services.

Target Respondents

  • Local tourists

  • Hospitality analysts

  • Tourism advocates

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